Blogs have become a visual medium too. Surely, nobody wants to read a blog post that is purely text. Readers are hooked when your posts are accompanied by beautiful and captivating images. But taking great photos for blogs is easier said than done.
Learn the basics
You have to learn the basics of photography. You can begin by knowing the functions of aperture, shutter speed, and ISO. Once you have mastered the basics, you can be creative and experiment with various applications of these functions.
Aside from learning the basics of photography, you must also be familiar with your camera. Whether it is a DSLR or a phone camera, you must be the master of your device and not the other way around.
Find the most applicable style
There is a specific style for every type of blog. Identify which style you wish to use in your blog. It would help if you check out photos of bloggers in the same niche as you are.
Once you have found the style you like, be consistent in your posts. Use this photography style in your succeeding projects. Do not abandon it unless it is no longer working.
Use photos to tell a story
Photos in your blog should not just be aesthetically pleasing. They should also tell an interesting story that your readers can relate to or be intrigued by.
Your photos should be in line with the narrative you are telling in your blog. If you are writing a travel blog post, your photos should tell the story of your adventures, the people you’ve met, and the emotions you felt while traveling.
Employ white space
White space is the area in your photo that is considered empty or does not have any essential elements in it. It should not compete with the subject for the audience’s attention. This can include the sky, the sea, and the horizon, among others.
Making sure to include white space can make your photo breathe and be easy on the eye. The photo would not look cluttered and busy. Also, you can use photos with a large space to include texts for titles and captions.
Taking great photos cannot be staged, unless you are in a controlled environment like a studio. In taking photos of sunrises and sunsets, for example, you can’t rush the process in order to take a breathtaking photo.
You should also expect things to not go smoothly. A cloud could partially cover the sun while wanting an unobstructed view of it. You can turn this problem into an opportunity by being flexible in the story that you want to tell through photos.
Edit in a consistent manner
There are many ways for you to edit your photos, but what matters most is that you try to be consistent in your editing style. This will strengthen the brand of your blog. An inconsistent filter, for example, would not be pleasant and would make you look amateurish and uncertain of your brand.