Business owners that are new to digital marketing often mistake SEO and social media as separate entities. These two are actually working in tandem. Nowadays, social media engagement provides the search engines an external validation of the value of a certain webpage. This means what works well for social media works also for SEO. Here […]
Author Archives: OIR Admin
Let’s say that your business is actually a group of companies. In this case, you will solely be relying on people to be actually be able to find you. Back then, brand awareness could be really challenging especially to those who are just starting up their businesses. Thankfully, the boundaries has become thinner since free […]
Digital marketing success can depend on many factors. One of which is creating quality content that can significantly increase your conversion rate. With content, you are able to help your web page visitors through the customer journey. 1. Helping them to identify the problems they have which they need to solve. 2. Guiding them through […]
In choosing the best SEO agency, you should make sure to take your time to assess its credibility and performance. While you’re at it, it’s better to ask more questions to have a better understanding of what your SEO agency can offer. Continuing from the previous post, here are some more questions recommended to ask […]
Hiring the right SEO agency can mean bringing harmony in your company website that makes it more efficient in attaining positive results. Choosing the wrong one could be a disaster. If you really want your business to succeed, you need to understand the importance of hiring the best SEO agency. “First impressions last”, as the […]
If you already have blogs and videos hanging around in your website and you are still looking for other ways to increase your website’s performance, here are other content formats to consider. INFOGRAPHICS Infographics are also among the most frequently shared content online. Along with videos, infographics can also present information in an easier, visual […]
Nowadays, everyone would have to agree that content marketing is key in promoting your business and generating more leads. In the recent years, it has quickly evolved from just being a marketing tool into a marketing standard. It can be safe to say that deciding to invest in content marketing can be a really wise […]
In building the brand awareness for your business, social media marketing can be your most reliable option. Read on and know more about the perks of establishing social media presence for your business. Digital marketing has been around since the early 1990s. Presently, it has taken over the marketing field as newer technologies emerge. Social […]
Critics claim that because of some various aspects of the newer trends and technologies today, search engine optimization (SEO) is dead. Let’s see if you’ll agree to disagree. Question: Is SEO dead? More likely, everyone is saying that SEO is dead because it has evolved so much now compared to how it was the first […]
As business owners, we don’t want our resources be put to waste. One of these is the business’ website. The existence of your website should also have meaning and not just there for formality. The website for your business has roles to fulfill. It has to communicate the benefits your business provides. It should also […]