Author Archives: OIR Admin

How Do You Increase the Number of Your Website’s Returning Visitors?

Website’s Returning Visitors

To determine whether you are successfully establishing your brand identity, you will have to consider several factors. One of which is the number of returning visitors. Getting people to find your website might be challenging enough. How much more if you want them to return again? Another way of seeing it is when you have […]

The Reasons Why You Must Invest in Content Marketing Today

content marketing

If you are still undecided whether to invest more on content marketing or not, you are actually wasting time as of the moment. You might be losing to your competitors largely without you even knowing. At first, you may feel overwhelmed with content marketing, thinking that you don’t have enough resources and time to start […]

The Perks of Hiring a Digital Marketing Agency

Digital Marketing

For business owners, outsourcing has been popular in making business operations seamless. It has become a vital part of the growth of most businesses nowadays. Since the advent of digital marketing, the need for partnership with those who specialize with it has increased exponentially. If you are still deciding whether to hire an agency that […]

The Common Misconceptions about SEO that can Hurt Your Business


As digital marketers, we are all aware of how important search engine optimization (SEO) is. It can generally determine the ranking of your website and the overall success of your digital marketing. With this, it is safe to say that SEO should be an integral part of every digital marketing strategy and campaign. However, business […]

Identifying the Challenges in Improving Brand Awareness

Improving brands

Let’s say that your business is actually a group of companies. In this case, you will solely be relying on people to be actually be able to find you. Back then, brand awareness could be really challenging especially to those who are just starting up their businesses. Thankfully, the boundaries has become thinner since free […]

Content as Key to Digital Marketing Success

marketing success

Digital marketing success can depend on many factors. One of which is creating quality content that can significantly increase your conversion rate. With content, you are able to help your web page visitors through the customer journey. 1. Helping them to identify the problems they have which they need to solve. 2. Guiding them through […]