Author Archives: OIR Admin

Fewer but Better: Why Email Blasts Offer the Best Online Marketing ROI

There are a lot of ways to market online. You probably already know about banner ads, search engine placements, contextual ads, so on and so forth. However, just like with anything else you do online, you have to make sure that your online advertising and marketing initiatives meet certain ROI standards. While you are pretty […]

Use Social Media Management For Optimal Brand Management

Your website’s biggest asset is not the content of your site. It is not your site’s logo or design. It is not even the community of users that have sprung up around your website’s content and credibility. Your biggest asset transcends all these and other elements. These are just parts that add up to a […]

What Every Business Should Know about Google

In today’s wired world, it’s not enough to simply go online. Savvy business owners need to know how to use the Internet in order to promote their business, do networking and gain new customers. Google is among the titans of the technology industry. From its humble beginnings in a garage in Menlo Park, Google is […]

How do SEO Practices Affect Businesses Online?

SEO for businesses

There’s no single formula for online success but Search Engine Optimization (SEO) for businesses can help tremendously. SEO is a key component to driving new customers from the online world by helping you gain more visibility in the search engines. When people use Google to search for products and services, they don’t usually get to the […]

How does Facebook help with SEO?

If your business is not on Facebook yet, you are missing out on one of the best (and cheapest) ways to find new customers, to understand what your target market wants or thinks, and to establish your online presence. Facebook also helps to promote Search Engine Optimization. So how exactly can you use Facebook for […]