If you already have blogs and videos hanging around in your website and you are still looking for other ways to increase your website’s performance, here are other content formats to consider. INFOGRAPHICS Infographics are also among the most frequently shared content online. Along with videos, infographics can also present information in an easier, visual […]
Author Archives: OIR Admin
Nowadays, everyone would have to agree that content marketing is key in promoting your business and generating more leads. In the recent years, it has quickly evolved from just being a marketing tool into a marketing standard. It can be safe to say that deciding to invest in content marketing can be a really wise […]
In building the brand awareness for your business, social media marketing can be your most reliable option. Read on and know more about the perks of establishing social media presence for your business. Digital marketing has been around since the early 1990s. Presently, it has taken over the marketing field as newer technologies emerge. Social […]
Critics claim that because of some various aspects of the newer trends and technologies today, search engine optimization (SEO) is dead. Let’s see if you’ll agree to disagree. Question: Is SEO dead? More likely, everyone is saying that SEO is dead because it has evolved so much now compared to how it was the first […]
As business owners, we don’t want our resources be put to waste. One of these is the business’ website. The existence of your website should also have meaning and not just there for formality. The website for your business has roles to fulfill. It has to communicate the benefits your business provides. It should also […]
In this digital era, a website is the best marketing platform to promote businesses, big or small. It’s almost a necessity when starting a business as it opens a lot of opportunities. It gives your business a digital brand. It can be the most effective tool to accomplish your marketing techniques that aim to promote […]
The Internet has witnessed a plethora of changes in the last ten years. Content management, e-mail marketing, blogging and image makeovers have increasing demands especially during these times when the competition for the market is getting tougher and more complicated. At present, more and more companies are seeking ways to give their websites a good […]
The main reason people go online is to gain value. This value takes many different forms. Many people get value by getting information. Other people determine value by the entertainment that they get. Regardless, they go online to get some sort of value. If you are serious about creating serious online brands, then you need […]
If you own a business and you have numerous competitors in your area, you might need to review your marketing strategies to stay ahead of the pack and remain on top. One of the best strategies that you must check out is the search engine optimization (SEO). Before diving into the task of improving your […]
Everybody thinks they know social media better than everyone else. Don’t get us wrong but it is true. Some people think that simply because they are on Facebook 24/7, they know how to do social media marketing; that is not the case. Furthermore, some marketers fail to realize that social media marketing is a constantly […]